As it turns out, Musk really did give the newly unveiled Model Y sports utility vehicle (SUV) its name because he wanted his car line to spell out “S3XY.” He confessed to using the middle school-level naming convention for his first four car models at a March 14 product launch.
Musk also explained he initially intended the Model 3 to be called the Model E. Sadly, Ford beat Tesla to the punch by trademarking the name “Model E” in 2014. The South African entrepreneur got the last laugh though. “Ford ruined SEX” he announced to the cheers of his pun-enabling supporters.
Elon the Comedian
It should be noted; tech’s bad boy man-child has a long history letting his sense of humor shine through in his products and brands.
He said during his 2018 appearance on “The Joe Rogan Experience” he started his infrastructure concern The Boring Company as a “joke.” Musk also told Rogan he sold a line of flamethrowers inspired by a scene in the movie “Spaceballs.” Similarly, the alleged 48-year-old named a software update that supercharges the Model S “Ludicrous+”; in reference to the beloved “Star Wars” parody film.
Musk also initially called the SpaceX Spaceship and Super Heavy launch vehicle Big F***ing Rocket, or BFR for short. As such, one shudders to think what the raunchy innovator was referencing when naming the “Crew Dragon” spacecraft.
Wacky names aside, Musk’s greatest outlet for comedy has to be his Twitter account. Musk once made a weed joke so hilarious that the Securities Exchange Commission fined him $20 million for making it.
Model Y Looks Quite S3XY, Indeed
Although he has the comedic sensibility of a deeply committed virgin, Musk knows how to make a good car. Judging by the Model Y’s sleek look and impressive specs, it’ll fulfill Tesla’s ambition of outselling all of the company’s previous models.
The electric SUV is quite spacious and will accommodate seven with an optional interior package. Moreover, its standard edition, which will retail for $39,000, has a range of 280 miles per charge. Additionally, a 300 mile per charge extended range version of the SUV will start at $47,000. Lastly, the performance iteration of the Model Y, priced at $60,000, will be able to go from 0 to 60 in 3.5 seconds.
The first three versions of the SUV will be available for sale in autumn 2020. A fourth edition, with a 230 mile per charge range and a 0 to 60 time of 5.9 seconds will be available in 2021. Musk also confirmed at the unveiling that all Model Y’s will be loaded with Autopilot at launch.
— Elon Musk (@elonmusk) March 14, 2019
The Tesla head honcho positioned the Model Y as being safer than most vehicles in its class. “It has the functionality of an SUV, but it will ride like a sports car,” said Musk. “This thing will be really tight on corners and we expect it will be the safest midsize SUV in the world by far.”
Sadly, Musk did not hint at any other upcoming vehicles during the launch event. The world will just have to wait and see if Tesla F.A.R.T. e-scooters or 80085 electric boats ever materialize.