Apple has tasked its component suppliers and assemblers with making 75 million 5G iPhones for release this year, reports Bloomberg. The publication spoke to unidentified insiders who confirmed previously leaked information regarding the brand’s forthcoming smartphones. In addition, the site provided new information on other electronic devices the Big Tech firm intends to launch in 2020.
Apple will ship out its next-generation iPhones in October due to coronavirus related production delays.
iPhone Demand Remains Strong
According to Bloomberg, Apple forecasts it will ship between 75 million and 80 million 5G-enabled handsets this year. The company intends to keep its flagship mobile device production numbers at around the same level as last year.
Apple’s decision is somewhat surprising because market watchers predicted the firm’s 5G iPhone sales would suffer because of the coronavirus pandemic and its resultant economic impact. However, beyond a sales slump in the first quarter, demand for the brand’s hardware has remained strong.
In fact, the electronics manufacturer became the first U.S. company to reach $2 trillion in market value in August.
The brand’s recent efforts to increase its presence in India have paid off in a major way recently. The company’s XR and 11 model iPhones represented 28 percent of the country’s premium-tier smartphone market in Q2.
Thanks to its brand strength and expansion strategy, Apple should end 2020 on a high note, despite facing unprecedented headwinds.
5G iPhone Details
Bloomberg’s story confirmed several details about the 5G iPhone line that have leaked throughout the year.
The company intends to offer standard edition 5G iPhones in 5.4-inch and 6.1-inch varieties, while its Pro assortments will boast 6.1-inch and 6.7-inch displays. The news site claims the larger 5G handset will include Lidar sensors to enable augmented reality features.
Apple’s upcoming mobile devices will purportedly feature A14 chipsets and iPad Pro-style squared edges.
New Apple iPad, Watches, HomePods, and Headphones
The California tech titan plans to refresh more than just its flagship smartphones this fall.
The brand plans to release two versions of the Apple Watch later this year; a Series 5 replacement and a new budget model. The manufacturer is launching a lower-cost wearable to challenge Fitbit’s market dominance. The corporation is also releasing a smaller, cheaper incarnation of its HomePod device to expand its footprint in the smart speaker market.
On the higher end of its lineup, Apple is preparing to launch a new version of the iPad Air with a revamped edge-to-edge display.
The electronics giant is also going to offer branded over-the-ear wireless headphones for the first time this year. Since 2014, the corporation has released premium headphones through its Beats Electronics subsidiary. The firm’s upcoming audio product will feature a throwback design aesthetic, swappable headbands and ear pads, and Siri-based voice controls.
Bloomberg also noted the corporation plans to release a revamped Apple TV digital media player with an improved processor and remote. The company is upgrading its set-top box offerings to better pair with its Arcade subscription service. However, the news agency states the device may not see release until 2021.
Given all the products the company is launching with the 5G iPhone, brand loyalists will not lack for new Apple electronics this year.